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Saigon Asset Management (SAM) is a fund management firm focused on Vietnam. Since our founding in 2007, SAM has invested in over 65 companies across various industries in Vietnam. Our investment funds have consistently outperformed peer funds and benchmark indexes.

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SAM also specializes in M&A and private placement advisory services, with a focus on AI, cloud solutions, data centers, education, renewable energy, and rare-earth elements. Our clients include Vietnam's largest corporations, including Viettel, PetroVietnam, Vingroup, and Masan.​

Our Purpose, Values, and Commitments

We aim to be Vietnam’s most exceptional boutique financial institution, supported by our shared values of integrity, performance, and accountability. With over 18 years of experience working with Vietnam’s leading businesses, entrepreneurs, and institutions, we mobilize our people, culture, technologies, and ideas to assist in value creation for our portfolio companies, investors, and clients.

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Team work

Our Team

SAM is driven by a team equipped with deep expertise in investment, asset management, and technology. Our leadership brings a global perspective and a strong track record in guiding businesses through growth, strategic investments, and market expansion.

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We believe in fostering innovation, collaboration, and long-term partnerships. With decades of experience in private equity, venture capital, and M&A, our team is committed to delivering value to investors and businesses alike.​​

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Business Model

1. Investment Fund Management

  • Vietnam Equity Holding (VEH) – listed equity fund 

  • Vietnam Property Holding (VPH) – real estate and hospitality fund

  • Vietnam Data Center Fund (VDCF) – private equity fund

  • Sunwah Group – $100m managed account

2. Investment Banking/Advisory

  • Private placement, M&A, and strategic financing

  • Industries focus on AI, data centers, renewable energy, education, healthcare, and hospitality

  • SAM’s clients include Vietnam's largest corporations such as PetroVietnam, Viettel, Vingroup, and Masan

3. Proprietary Investments

SAM invests our own capital or side-by-side with our investors in the following industries/sectors:

  • Artificial Intelligence

  • Cloud Solutions

  • Data Centers

  • Education

  • Renewable Energy

  • Rare Earth Elements

4. Data Center Investments

Katalyst, an investment by Saigon Asset Management (SAM), aimed at establishing a world-class data center platform in Vietnam. Katalyst focuses on becoming a destination for hyperscaler data centers and support the region’s growing digital economy. 
A key component of Katalyst’s success is its offering of critical infrastructure readiness; including, over 50ha (124 acres) of land zoned for data center, 140MW of electric power and access to 2.4GW of renewable power. Katalyst invests, develops, and operates data centers in Vietnam.

Structure​

  • Founded in August 2007.

  • Cayman Islands fund management and advisory firm

  • Regulated by the Cayman Islands Monetary Authority (CIMA) and Vietnam’s State Securities Commission (SSC).

  • 20+ employees in 3 offices in Ho Chi Minh City and Hanoi, Vietnam​​​.

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2. Investment Banking/Advisory

Private placement, M&A, and IPO for high-growth companies 
SAM’s clients include Vietnam's largest corporations such as Vingroup, Viettel Telecom, and PetroVietnam.

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Track Record

  • Invested in 65 companies and projects in Vietnam across various industries​

  • Managed funds outperformed peers and indices

  • Completed numerous M&A transactions for medium to large enterprises

Competitive Advantages​​/USPs

SAM distinguishes itself through a blend of extensive market expertise, strategic partnerships, and a proven track record of investment and M&A transactions, providing us with a competitive advantage over our peers.

Proven Track Record

Over 18 years of success in Vietnam’s investment landscape, leading advisory transactions and high-impact deals.

Global Expertise, Local Execution

An internationally experienced management team with deep local market knowledge and operational capabilities.

Regulatory & Structuring Expertise

Proficiency in deal structuring, due diligence, regulatory navigation, value creation, and exit strategies.

Sustainability and ESG

SAM leverages investment to drive positive ESG impact, integrating environmental, social, and governance principles into every aspect of our strategy. We align with IFC Performance Standards on Environmental and Social Sustainability, ensuring responsible investments that contribute to long-term economic and environmental progress.


We integrate ESG principles by investing in responsible and sustainable opportunities.

  • Environmental Stewardship – Investing in renewable energy, sustainable infrastructure, and responsible resource management.

  • Social Responsibility – Promoting ethical business practices, fair labor conditions, and positive community impact.

  • Governance Excellence – Upholding transparency, regulatory compliance, and ethical decision-making in all investments.

 

By embedding ESG principles into our investment framework, we create value for stakeholders while contributing to a more sustainable future.

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Investment Transactions

  • Since 2007, SAM has invested in over 65 companies and projects in Vietnam

  • Targeted industries include technology, industrial, pharmaceutical, consumer, healthcare, and real estate

  • The top 10 investments generated IRRs from 33% to 481%

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Completed Advisory Transactions

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Advisory Clients

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